Blog – Category Career
How To Build Your Tribe
It is not easy to be liked in a big way online. Building a following, a community, can be more accurately compared to an extreme marathon versus a quick sprint to the finish line. This is because there is no end to community building; it is a continual effort. Seth...
Authority Builds Your Personal Value Proposition
I’ve written about the importance of your personal value proposition before. In short, it goes like this: Due to the onslaught of 24/7 information that your potential clients have to navigate, you MUST stand out. Not just as a business but also as an individual. You...
How to Build Your Authority Platform
It's getting harder and harder to stand out from the crowd. If you own a business, you have a website, a Facebook page, and perhaps a blog. I'd bet your competitors have the same. And anyone who wants to get ahead in their career has a LinkedIn profile. At a time when...
How To Talk About Yourself Without Being an Egomaniac
Newsflash! It’s imperative that you stop talking about yourself so much immediately. Why? Because there is a way to refer to yourself without rubbing off the “I” of your keyboard. One of the biggest mistakes in selling yourself and your services is by using “I” or...
What If You Are Asking The Question Completely Wrong?
One of the questions most frequently asked to those of us who have made it is, "What is the secret to success?" Wouldn’t it be nice if it could be boiled down to just one answer? Look no further, here it is! The background story for how this came to mind took place...
Why Most Women Don’t Make It To C-Level
I am happy to report a successful launch of my corporate initiative, How Acting Like a Girl is Good for Business: 7 Profit Secrets of Gender-Diverse Corporations! Meaningful conversations have already started with CEO’s, C-Level Executives, and HR departments who are...
The Deal Has Gone Bad — Now What?
The vendor was disastrous. Deadlines missed, calls not returned, work incomplete, programming sloppy, and worst of all—he didn’t even bother to watch the screen-casts I recorded of the problems he needed to fix! I discovered how lackadaisical his approach was during a...
How to raise women’s paychecks…
Dear Brilliant Woman, There’s a shocking new study on women and money, in the workplace: According to AAUW, women will get paid equally as the men (who do the same jobs as you)… (are you sitting down?) …in just another 124 years. That’s right women, we’re “just”...
Why Acting Like a Girl is Good for Business
Strong and successful alpha (masculine) women are on the rise in the business world, along with feminine men. I love that we get to pick the persona that fits us best but role reversals are also a source of confusion. Let's be clear—this has nothing to do with sexual...
Forget New Year’s Resolutions – Do This Instead
Are you already getting that knot in your stomach just thinking about what will happen when all hell breaks loose the first week of January? You need to organize your desk, make to-do lists, follow up, enter data, and most importantly—set your yearly goals. We’ve all...
Love and Loathing of Internet Leaks in the Age of Authenticity
Heads are rolling. Amy Pascal will not make it. Sony can do nothing to avoid the avalanche of bad press, snide comments, and our secret enjoyment as we evaluate which of our heroes will fall from grace and whom we will still believe. Truth is, we suspect that certain...
Using your Personal Value Proposition To Become Liked and Respected
She’s driving you crazy. You know exactly whom I mean. When the boss is around she’s sweet, soft, and says all the right things. The boss is enamored with her because she is smart and an asset to the team. The only problem is that nobody else likes her. She’s a raging...
How to Grab Hot Jobs and Advance at Lighting Speed
It’s so blatantly obvious. The new guy is trying to grab all the hot jobs—those jobs that get the most exposure and have the highest dollar value—even though he isn’t a very good project manager. He’s a number cruncher for crying out loud! Why won’t he let the team...
How Using Your Super Skill Makes You Irreplaceable
This is the third post in a series of five about creating your personal value proposition (PVP)—your unique skill set and integral component of your personal brand. Do you hate math? Are you emails riddled with spelling mistakes? Does writing even a short letter take...
Wallflower Be Gone – How To Strut Your Stuff And Get Noticed
Last week I wrote about creating your personal value proposition so you are noticed for the right reasons by your colleagues, friends, and family. Here is the second step on how to create your PVP. A PVP represents your personal brand. It is what you stand for. Or, as...
Stop Blending In – How To Create your Personal Value Proposition
The single biggest mistake that most people and most businesses make is that they don't know what makes them special. To be noticed you want to identify why you or your business are not like the others. If you don't, you may as well be wearing an invisibility cloak....
The Women’s Code on Masculine Women—Are You One?
We used to believe masculine women were butch, a little bit scary, wore pant suits and comfortable shoes—they were easy to spot. That surely has changed. I am a masculine alpha woman. I wear high heels, frills, skirts, and like it if my man orders dinner for me. Yet...
Please Change The Subject
Self-discipline is necessary in your online communications. Long emails are easy—the short, effective ones take more effort. Always ask yourself: What do I want to say? Is it clear? Does it need a lot of detail? Am I specifically asking for what I want the recipient...