Beate Chelette in Starting to Know Podcast

In this episode with Ishu Singh, Beate shared how leadership skills can help you bring more impact to your business. Listen to the episode here.

I sold a business to Bill Gates after a decade of literal disasters. I’ve run companies, I’ve built businesses from the ground up and I’ve worked with thousands of entrepreneurs and small business owners throughout my career. Trust me when I say, I know what it takes to become a success story. Are you ready?

First, you must have an answer to these 3 questions:

What is 1 thing that you really good at that you can offer to clients?
If you don’t have an answer then you need to get crystal clear on what you bring to the table by checking out my Rocket Launch Your Career series which is going to help you figure out your unapologetic value propositions and how to pitch yourself to anyone on anything.

What problem are you solving?
Don’t build a business, product, or service and then look for buyers. Identify the problem than build a proposition around solving it.

Who are your clients?
Identify who has said problem and then engineer a solution that they need.

Then, you must have (or double down on developing) these 5 ESSENTIAL characteristics:

You need to be passionate about what you do and willing to do whatever it takes. Your passion will help you attract clients and do the hard work that is necessary when building a business.

You need to have the right mindset. Without a mindset of abundance and positivity, you are fighting an uphill battle. I guarantee you will always be waiting for the right place, time, or thing – and you will never find it.

We all have finite resources. To make the most of what you have, you need to be incredibly critical when it comes to the things that matter. Whether that’s the clients you take on, the people you hire, the money you spend, or when to call a dead-end a dead-end, evaluate constantly and edit decisively.

You have to be able to shift when something isn’t working or when a new unexpected opportunity presents itself. Period.

I believe that good things come to good people. If you are truly in service to other people, then you’re bringing real value to your clients.


These are the most important characteristics of entrepreneurs. When you have the right skills and know the right actions to take, learning how to run a successful business becomes a whole lot easier. Which of the five characteristics do you feel is most important? Why? Share below!

Let’s grow,

Beate Chelette is The Growth Architect & Founder of The Women’s Code, a training company specialized in providing companies an ROI on Balanced Leadership. She has been named one of 50 must-follow women entrepreneurs by the Huffington Post. A first-generation immigrant who found herself $135,000 in debt as a single parent, she bootstrapped her passion for photography into a highly-successful global business and eventually sold it to Bill Gates in a multimillion-dollar deal.

Beate works with business leaders and supports organizations by developing and providing training the training, tools, and expertise to create and maintain a balanced, equal, and inclusive work environment that fosters creativity, employee engagement, and corporate growth.

Recent clients include Merck, Women’s Legislative Caucus of California, Cal State University Dominguez Hills, Small Business Development Centers (SBDC), NFTE, CreativeLive, the Association of Corporate Growth, and TracyLocke.

Beate is the author of the #1 International Amazon Bestseller “Happy Woman Happy World – How to Go From Overwhelmed to Awesome” a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every woman who wants health, success and a fulfilling career.

To book Beate to speak or train please connect here.

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