Blog – Category Business
3 Essential Framework Elements for Building Authority
If you want to improve your expert status and become a dominant force in your industry, you must learn to establish a framework for building authority. The goal is never to be the best-kept secret; the goal is to reveal yourself as an authority and expose your...
What A Strategist Can Do For Your Organization
What is a strategist? What does a strategist even do? How many strategies are there? Which one is the right one for me? These are all questions you need to be asking because of the critical role strategy plays in the success of your business; strategy must be mastered...
Vistage 2022 CEO Projections – What You Need To Know
The Vistage report for CEO predictions in 2022 reveals some critical areas that any business owner, podcast, coach, consultant, or service provider needs to know to go forward and build their business and a strategy to grow authority and scale impact. By understanding...
What Problem is Your Business Solving?
To be successful, you have to understand what sets you apart from your competitors and be clear on the problems your business solves. By using precise language that establishes solutions to a client's problems, you can determine the exact elements needed to create...
Which Business Certifications Should I Get – Are Minority Certifications Worth It?
Seeking out minority business certifications can help your company scale to new heights by introducing you to an audience searching for businesses specific to your group. By obtaining these certifications, you set yourself apart and make your business easier to find.
How to Manage Clients that are Reluctant to Change
Wherever you are in the world, whatever your industry or expertise level, you are going to come across difficult clients who are resistant to change. The issues may be blatantly obvious to you – but no matter how vehemently you point them out, the client doesn’t...
How To Stay Focused
3 Tips To Stay On Task & Avoid Distractions (Your Time Is Valuable!) With so many things vying for your attention these days, I want to give you some pointers to help you stay on task and avoid distractions. We’re all guilty of compulsively checking the news,...
How To Build Business Resilience During A Crisis (& BOUNCE BACK!)
Are you going to let 2020 turn your story into a tragedy? Or are you ready to reclaim the narrative? The way I see it, there are two ways to look at life: as a victim under a pile of bad results… or as an opportunist, ready to channel adversity into possibility. If...
5 Entrepreneurial Characteristics & 5 Actions To Take
I sold a business to Bill Gates after a decade of literal disasters. I’ve run companies, I’ve built businesses from the ground up and I’ve worked with thousands of entrepreneurs and small business owners throughout my career. Trust me when I say, I know what it takes...
What Helps Scale Women-Owned Businesses?
Are you one call away from success? 16 years ago, I met with the largest image-provider in the world, armed with 450 images/stock photos, and a great idea - and they almost laughed me out of the room! These executives were accustomed to companies coming in with...
Women Business Owners Facing Adversity
Even in what we now can call ‘normal times’, before the pandemic turned our world upside down and inside out, women often ran up against gender barriers when trying to be successful entrepreneurs. There is a full range of these and all of us have experienced some of...
The #1 Mistake Businesses Need to Avoid
There is no playbook for doing business in a pandemic. People are out of work or simply stuck and home and feeling low. Paychecks are being slashed or are nonexistent – and people are already missing payments. At this rate, it is only going to get worse. Now, if you...
No More Excuses. How to Start Moving Forward in Business Again
America may be in free fall, but the time for excuses is over. Here are five tips to help you jumpstart your motivation and start moving forward again.
Growing Your YouTube Channel & Finding Your Niche
In this entry, I talk with Ramon, my videographer and director, about what it takes to grow your channel on Youtube and why it’s so important in the first place. We offer some suggestions to help you maximize your message to your audience.
Why You Need To Pivot Business Strategies
To keep afloat and thrive during these changing times, you need to shift your focus. Or in other words, YOU NEED A PIVOT. I’m sure you’ve heard this word perhaps a dozen times or more but do we really understand why we need to pivot business strategies?
Small Business Tips For Weathering The Crisis
In this entry, I offer some small business tips for surviving in this time of uncertainty. Specifically, there are five success factors that will help you to keep your business going despite the crisis.
How To Avoid Cash Flow Problems In A Crisis
The pandemic is creating enormous, unprecedented cash flow problems for businesses, large and small. Here’s how you can stay the course during this unsettling times.
Here’s How Your Ideal Customer Profile Will Help You Grow
Let me introduce a FREE training I’ve built called Airtight Avatar. If you think this is the best time for you and your business to explore how to really find good clients and master your customer profile, sign-up for the Airtight Avatar training today.